People │ liujianming: empowering traditional industries from the perspective of the Internet

Release Date:2023-12-15 16:59:44

In the business world full of passion and challenges, there are many excellent entrepreneurs. We have the honor to interview an outstanding enterprise founder, Mr. liujianming (founder of Beijing Taihe Jiahua Trading Co., Ltd. and initiator of China toilet paper products platform). His vision and firm belief have won widespread recognition for the success of the company. In this era full of challenges and opportunities, his experience and wisdom will provide us with valuable enlightenment and profound insight. Let's listen to his voice, explore his entrepreneurial path, understand the current situation and future development opportunities of the toilet paper industry.



 

In the business world full of passion and challenges, there are many excellent entrepreneurs. We have the honor to interview an outstanding enterprise founder, Mr. liujianming (founder of Beijing Taihe Jiahua Trading Co., Ltd. and initiator of China toilet paper products platform). His vision and firm belief have won widespread recognition for the success of the company. In this era full of challenges and opportunities, his experience and wisdom will provide us with valuable enlightenment and profound insight. Let's listen to his voice, explore his entrepreneurial path, understand the current situation and future development opportunities of the toilet paper industry. President Liu said that the current toilet paper industry as a whole has shown a steady development trend. Despite the fierce market competition, the company has always adhered to the business philosophy of quality first and service first, constantly optimized enterprise services, deeply explored market potential, and ensured to provide customers with high-quality and environmental protection products. With years of efforts, the company has established a good reputation in the industry and won the trust and support of customers.

However, in the process of industry development, some problems have also been exposed. The intensification of market competition has led to a more intense price war among toilet paper manufacturers, and the profit space of wholesale channels has been continuously compressed. Mr. Liu believes that in such a market environment, wholesalers need to constantly improve their service level and value-added ability to maintain competitiveness. In addition, the diversification of customer demand is also a major challenge facing the current industry. With the improvement of consumers' requirements for quality of life, their demand for toilet paper products is also increasingly diversified. This requires wholesalers to grasp market demand more accurately and provide diversified product choices.

Change and transformation go hand in hand. Traditional wholesale channels have been impacted. With the popularization of the Internet, the sales of traditional wholesale channels have been impacted to a certain extent. Consumers are increasingly inclined to purchase toilet paper products directly through e-commerce platforms, which makes the sales of traditional wholesale channels decline. The profit space of wholesale channels is compressed: the intensification of market competition leads to a more intense price war among toilet paper manufacturers, and the profit space of wholesale channels is continuously compressed. In order to maintain competitiveness in such a market environment, wholesalers need to improve their service level and value-added ability. Diversification of customer demand: with the improvement of consumers' requirements for quality of life, their demand for toilet paper products is also increasingly diversified. This puts forward higher requirements for wholesalers, who need to grasp market demand more accurately and provide diversified product choices.

Future development: seize the opportunity of the Internet era and deal with uncertainty. Facing the uncertainty of the future, President Liu, a wholesaler of toilet paper, showed firm confidence. He believes that by seizing the development opportunities in the Internet era, enterprises are expected to remain invincible in the future market competition.

Mr. Liu said that the company would further expand online channels, cooperate with high-quality technical teams in the industry, and build an industrial Internet platform - Beijing toilet paper official website industrial platform. Attract more customers to settle in through online platforms, integrate industry resources, and empower the industry with standardized, standardized, and digitalized operation means to improve channel circulation efficiency and customer satisfaction. At the same time, online wholesale and sales will also provide customers with a more convenient purchase experience to meet diverse needs. Innovative marketing strategies. Marketing in the Internet era needs to pay more attention to creativity and personalization. On the basis of traditional marketing strategies, the company will use social media, short videos and other emerging platforms to carry out brand promotion and product publicity, and improve brand awareness and reputation. Through cooperation with well-known netizens and industry leaders, carry out diversified marketing activities to attract the attention of more young consumers and improve brand awareness and reputation. Improve logistics services. With the acceleration of the pace of life, consumers have higher and higher requirements for logistics services. Mr. Liu said that the company would increase investment in the logistics sector, cooperate with high-quality partners in the industry, improve the level of logistics services, and ensure that products can be delivered to customers in a timely and safe manner. Improve customer satisfaction and enhance enterprise competitiveness by optimizing distribution routes and improving distribution efficiency.

Through this exchange, we had an in-depth understanding of president Liu's development strategy in the Internet era. He firmly believes that by seizing the development opportunities in the Internet era, enterprises are expected to remain invincible in the future market competition and effectively cope with future uncertainties. In this era full of changes and challenges, the successful experience of liuzonghe company undoubtedly provides valuable references and inspiration for more entrepreneurs.